What Does a Franchise Owner Actually Do?

May 24, 2021

If you are contemplating purchasing a franchise, the business team at Creative Colors International Inc. believes it is important to understand the day-to-day responsibilities of a franchise owner to make sure entrepreneurship is the right path for you.

Franchising offers all the benefits of being a business owner along with the support of a parent company to help you succeed. Franchise owners traditionally have an easier time securing start-up funding and benefit from operating a proven business model. They also have the advantage of a built-in support system that provides training and a network of peers who can share best practices.

While the average consumer can identify big-name franchisors like McDonald’s, Subway, and Hertz, they aren’t the only franchise options. The industry offers low-cost businesses, mobile businesses that allow you to work from home, and storefronts that require staffing. There are more than 780,000 franchise locations in the United States that contributed 670 billion dollars to the U.S. economy in 2020, according to the International Franchise Association.

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Franchisees at Creative Colors International Inc., the nation’s leading on-site repair and restoration franchise, operate a unique mobile franchise specializing in leather and vinyl repair. CCI provides entrepreneurs with a pandemic-resistant and recession-proof franchise option. CCI’s restoration services help customers salvage damaged items to save money and prevent having to pay for costly replacements. Our certified technicians are trained to provide on-site repair and restoration of leather, vinyl, and fabric.

Daily Responsibilities of a Franchise Owner

CCI’s franchisees are tasked with the day-to-day operations of their business and have the mindset and motivation of a business owner. While you are getting your franchise location off the ground, there is a learning curve, and it’s normal to work long hours. In addition to all the regular startup concerns small business owners must face, franchise owners are also responsible for ensuring that the strict quality and standards put in place by the franchisor are followed. One poorly-run franchise location can tarnish the brand’s reputation and hamper future growth for the franchisor.

“You need to be motivated. You need to be persistent. You can’t take no for an answer,” said Scott Zebrauskas, a CCI franchisee.

Before you decide to start shopping for a franchise, it’s important to understand some of the typical responsibilities of a franchise owner in order to determine if it’s the right path for you. Here are just some of the responsibilities you will need to tackle each day.  Be a Leader. While each franchise business is different, you will be responsible for running your business according to the standards and guidelines of the franchisor. You will need to commit the resources and time to make sure the business runs smoothly. Even if you pick a mobile franchise option, there will still be paperwork to complete.

Hiring and Training. Depending on the type of franchise you choose, it will be your job to hire and train your employees to provide the quality and consistency your business requires. CCI is a scalable mobile business. Many of our franchisees start out as owner-operators and then add vans as their business flourishes. Our skilled technicians have unlimited earnings potential and flexible schedules, which helps simplify recruitment.

Execute Customer Service Standards. Franchise owners are required to maintain brand integrity and fuel profits by providing a high level of customer service. Quality customer service will ensure your location generates profits. CCI prides itself on doing whatever it takes to satisfy all of our customers and clients. We strive to do the job right the first time, and if we can’t deliver, we help the customer find someone that can get the job done.

 Marketing. At least one percent of your gross sales are put in a marketing fund that is used to create, develop, direct, and prepare national or regional advertising and marketing materials. As a franchisee, you will need to spearhead local marketing to generate sales from people in your community.

If you are ready to take control of your future and your paycheck, CCI offers a career that has high growth potential. Contact CCI to learn if franchising is right for you.